To really understand what these networks do, we need to take a closer look at the affiliate industry. There are basically 2 main sides to the game, there are those who have the traffic or know where/how to buy it (let’s call the affiliates), and then there are those who want to sell something to these visitors (let’s call them advertisers).
Sweeps offers have taken the affiliate side of internet by a storm, but what the hell are these offers about in the first place? Are they working at all, or is it just another BS that people rave about without any reason? And how ethical it is to promote these, is it a scam or not?